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People-Oriented Marketing Managers in Service Organizations.

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Bibliographic Details
Title: People-Oriented Marketing Managers in Service Organizations.
Authors: Boissoneau, Robert, Fisher, Deborah J.
Source: Services Marketing Quarterly. 2001, Vol. 22 Issue 3, p81. 11p.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22Services+Marketing+Quarterly%22">Services Marketing Quarterly</searchLink>. 2001, Vol. 22 Issue 3, p81. 11p.
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        Value: 10.1300/J396v22n03_05
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        Text: English
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              Text: 2001
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