View in EDS HTML Full Text PDF Full Text

Levels of analysis and sources of data in sales research: a multilevel-multisource review.

Saved in:
Bibliographic Details
Title: Levels of analysis and sources of data in sales research: a multilevel-multisource review.
Authors: Johnson, Jeff S.1 (AUTHOR), Friend, Scott B.2 (AUTHOR) scott.friend@unl.edu, Horn, Bradley J.2 (AUTHOR)
Source: Journal of Personal Selling & Sales Management. Winter2014, Vol. 34 Issue 1, p70-86. 17p. 2 Diagrams, 5 Charts.
Database: Business Source Ultimate
Full text is not displayed to guests.
Description
ISSN:08853134
DOI:10.1080/08853134.2013.870185