The Corporate Branding of Our Schools.
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| Title: | The Corporate Branding of Our Schools. |
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| Authors: | Molnar, Alex |
| Source: | Educational Leadership. Oct2002, Vol. 60 Issue 2, p74. 5p. 1 Color Photograph. |
| Subject Terms: | *Commercialism in schools, *Schools |
| Geographic Terms: | United States |
| Abstract: | Discusses findings of a 2001-2002 survey of commercialism in U.S. schools released by the Arizona State University's Commercialism in Education Research Unit. Increase of corporate sponsorship of programs and activities; Popularity of exclusive agreements; Changes in incentive programs. |
| Database: | Education Research Complete |
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| Abstract: | Discusses findings of a 2001-2002 survey of commercialism in U.S. schools released by the Arizona State University's Commercialism in Education Research Unit. Increase of corporate sponsorship of programs and activities; Popularity of exclusive agreements; Changes in incentive programs. |
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| ISSN: | 00131784 |
