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Radio/TV Programs: A Broadcasters' View. A Pilot Study.

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Title: Radio/TV Programs: A Broadcasters' View. A Pilot Study.
Authors: Weiser, John C., Kent State Univ., OH. Dept. of Telecommunications.
Peer Reviewed: N
Page Count: 23
Publication Date: 1975
Document Type: Speeches/Meeting Papers
Descriptors: Broadcast Industry, Educational Background, Higher Education, Interviews, Job Skills, Job Training, Radio, Surveys, Telecommunications, Television
Abstract: A survey was undertaken to determine the opinion of local broadcasters on the effectiveness of broadcast education to prepare students for jobs in the industry. Based on 55 questionnaires and 21 interviews of station directors and managers, it was determined that the industry preferred college educated employees whose education emphasized public speaking, journalism, advertising, and communications science. The broadcasters specifically recommended the acquisition of knowledge in sales and programing, and the skills of production, copywriting, continuity, and editing. Employers also look for experience, appearance, and personality. (EMH)
Entry Date: 1976
Accession Number: ED116639
Database: ERIC
FullText Text:
  Availability: 0
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  – Url: https://eric.ed.gov/contentdelivery/servlet/ERICServlet?accno=ED116639
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PubType: Conference
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  Data: Radio/TV Programs: A Broadcasters' View. A Pilot Study.
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  Data: <searchLink fieldCode="AR" term="%22Weiser%2C+John+C%2E%22">Weiser, John C.</searchLink><br /><searchLink fieldCode="AR" term="%22Kent+State+Univ%2E%2C+OH%2E+Dept%2E+of+Telecommunications%2E%22">Kent State Univ., OH. Dept. of Telecommunications.</searchLink>
– Name: PeerReviewed
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  Data: N
– Name: Pages
  Label: Page Count
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  Data: 23
– Name: DatePubCY
  Label: Publication Date
  Group: Date
  Data: 1975
– Name: TypeDocument
  Label: Document Type
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  Data: Speeches/Meeting Papers
– Name: Subject
  Label: Descriptors
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  Data: <searchLink fieldCode="DE" term="%22Broadcast+Industry%22">Broadcast Industry</searchLink><br /><searchLink fieldCode="DE" term="%22Educational+Background%22">Educational Background</searchLink><br /><searchLink fieldCode="DE" term="%22Higher+Education%22">Higher Education</searchLink><br /><searchLink fieldCode="DE" term="%22Interviews%22">Interviews</searchLink><br /><searchLink fieldCode="DE" term="%22Job+Skills%22">Job Skills</searchLink><br /><searchLink fieldCode="DE" term="%22Job+Training%22">Job Training</searchLink><br /><searchLink fieldCode="DE" term="%22Radio%22">Radio</searchLink><br /><searchLink fieldCode="DE" term="%22Surveys%22">Surveys</searchLink><br /><searchLink fieldCode="DE" term="%22Telecommunications%22">Telecommunications</searchLink><br /><searchLink fieldCode="DE" term="%22Television%22">Television</searchLink>
– Name: Abstract
  Label: Abstract
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  Data: A survey was undertaken to determine the opinion of local broadcasters on the effectiveness of broadcast education to prepare students for jobs in the industry. Based on 55 questionnaires and 21 interviews of station directors and managers, it was determined that the industry preferred college educated employees whose education emphasized public speaking, journalism, advertising, and communications science. The broadcasters specifically recommended the acquisition of knowledge in sales and programing, and the skills of production, copywriting, continuity, and editing. Employers also look for experience, appearance, and personality. (EMH)
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  Data: 1976
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  Data: ED116639
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RecordInfo BibRecord:
  BibEntity:
    PhysicalDescription:
      Pagination:
        PageCount: 23
    Subjects:
      – SubjectFull: Broadcast Industry
        Type: general
      – SubjectFull: Educational Background
        Type: general
      – SubjectFull: Higher Education
        Type: general
      – SubjectFull: Interviews
        Type: general
      – SubjectFull: Job Skills
        Type: general
      – SubjectFull: Job Training
        Type: general
      – SubjectFull: Radio
        Type: general
      – SubjectFull: Surveys
        Type: general
      – SubjectFull: Telecommunications
        Type: general
      – SubjectFull: Television
        Type: general
    Titles:
      – TitleFull: Radio/TV Programs: A Broadcasters' View. A Pilot Study.
        Type: main
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          Name:
            NameFull: Kent State Univ., OH. Dept. of Telecommunications.
      – PersonEntity:
          Name:
            NameFull: Weiser, John C.
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          Dates:
            – D: 17
              M: 11
              Type: published
              Y: 1975
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