Systemic Impact: Designing and Executing Effective Campaigns. #5 in the Series
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| Title: | Systemic Impact: Designing and Executing Effective Campaigns. #5 in the Series |
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| Language: | English |
| Authors: | Alex Cortez, Christine Wade, Kateland Beals, Bellwether |
| Source: | Bellwether. 2026. |
| Availability: | Bellwether. 650 Massachusetts Avenue, NW Suite 600, Washington, D.C. 20001. Tel: 877-636-0909; Web site: https://bellwether.org/ |
| Peer Reviewed: | N |
| Page Count: | 41 |
| Publication Date: | 2026 |
| Sponsoring Agency: | ECMC Foundation |
| Document Type: | Reports - Descriptive |
| Descriptors: | Systems Approach, Nonprofit Organizations, Program Implementation, Competition, Program Design, Governance, Educational Change, Goal Orientation, Power Structure, Adjustment (to Environment) |
| Abstract: | In January 2025, Bellwether launched an initiative to explore strong practices in Systemic Impact (how an organization shifts mindsets, relationships, and power to in turn shift policies, practices, and resource flows to create conditions for systems-level adoption of an organization's program model). This is the fifth in a series of publications exploring how nonprofit organizations, including those in the education sector, can effectively design and execute Systemic Impact strategies to achieve their ambitions. This initiative builds on Bellwether's Pragmatic Playbook, published in June 2022, which explores how organizations can employ three strategies--Direct Impact, Widespread Impact, and Systemic Impact--to maximize their overall impact and their ability to effectively compete in the education sector. Over the past three-plus years, dozens of organizations across the country have adopted this framework for strategic decision-making and have used its key principles to communicate priorities in a clear, compelling external pitchbook to attract clients, partners, funders, and allies, and as an internal playbook to build alignment within their organizations. One of the biggest areas of need organizations frequently cite is access to more guidance and resources on how to build their ability to pursue Systemic Impact, including making the case internally and externally to other stakeholders such as funders. This publication provides guidance on how organizations can specifically design and execute Systemic Impact campaigns, following a five-step process. |
| Abstractor: | ERIC |
| Entry Date: | 2026 |
| Accession Number: | ED681633 |
| Database: | ERIC |
| Abstract: | In January 2025, Bellwether launched an initiative to explore strong practices in Systemic Impact (how an organization shifts mindsets, relationships, and power to in turn shift policies, practices, and resource flows to create conditions for systems-level adoption of an organization's program model). This is the fifth in a series of publications exploring how nonprofit organizations, including those in the education sector, can effectively design and execute Systemic Impact strategies to achieve their ambitions. This initiative builds on Bellwether's Pragmatic Playbook, published in June 2022, which explores how organizations can employ three strategies--Direct Impact, Widespread Impact, and Systemic Impact--to maximize their overall impact and their ability to effectively compete in the education sector. Over the past three-plus years, dozens of organizations across the country have adopted this framework for strategic decision-making and have used its key principles to communicate priorities in a clear, compelling external pitchbook to attract clients, partners, funders, and allies, and as an internal playbook to build alignment within their organizations. One of the biggest areas of need organizations frequently cite is access to more guidance and resources on how to build their ability to pursue Systemic Impact, including making the case internally and externally to other stakeholders such as funders. This publication provides guidance on how organizations can specifically design and execute Systemic Impact campaigns, following a five-step process. |
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