Singapore's Educational Export Strategies: 'Branding' and 'Selling' Education in a Favourable Global Policy Marketspace
Saved in:
| Title: | Singapore's Educational Export Strategies: 'Branding' and 'Selling' Education in a Favourable Global Policy Marketspace |
|---|---|
| Language: | English |
| Authors: | Le, Hang, Edwards, D. Brent (ORCID |
| Source: | Comparative Education. 2023 59(1):38-58. |
| Availability: | Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals |
| Peer Reviewed: | Y |
| Page Count: | 21 |
| Publication Date: | 2023 |
| Document Type: | Journal Articles Reports - Evaluative |
| Education Level: | Elementary Secondary Education Higher Education Postsecondary Education |
| Descriptors: | Foreign Countries, Global Approach, Reputation, Educational Policy, Models, Human Capital, Textbooks, Networks, Marketing, Elementary Secondary Education, Higher Education |
| Geographic Terms: | Singapore |
| DOI: | 10.1080/03050068.2022.2133847 |
| ISSN: | 0305-0068 1360-0486 |
| Abstract: | Since the 1990s, Singapore has firmly established its reputation in the global education policy space as one of the best education systems in the world. However, existing policy transfer literature on Singapore has been mainly interested in Singapore as a decontextualised, ahistorical case, rather than as a unique player in the global education policy sphere. Analysis of how Singapore's educational policies and lessons have been exported to other countries tends to focus on the mediating roles of international assessments and global policy actors like the OECD or McKinsey consultants. What has been much less clear is Singapore's own proactive branding and education export strategies. Guided by the Cultural Political Economy framework, this paper draws attention to how an enabling global education policy context with an insatiable appetite for fast policy lessons has aligned with Singapore's own initiatives to cultivate and export its brand of educational success. |
| Abstractor: | As Provided |
| Entry Date: | 2023 |
| Accession Number: | EJ1373680 |
| Database: | ERIC |
| Abstract: | Since the 1990s, Singapore has firmly established its reputation in the global education policy space as one of the best education systems in the world. However, existing policy transfer literature on Singapore has been mainly interested in Singapore as a decontextualised, ahistorical case, rather than as a unique player in the global education policy sphere. Analysis of how Singapore's educational policies and lessons have been exported to other countries tends to focus on the mediating roles of international assessments and global policy actors like the OECD or McKinsey consultants. What has been much less clear is Singapore's own proactive branding and education export strategies. Guided by the Cultural Political Economy framework, this paper draws attention to how an enabling global education policy context with an insatiable appetite for fast policy lessons has aligned with Singapore's own initiatives to cultivate and export its brand of educational success. |
|---|---|
| ISSN: | 0305-0068 1360-0486 |
| DOI: | 10.1080/03050068.2022.2133847 |
