Improving Intercultural Communication in Chinese Football Clubs: Reconceptualizing the Meaning of Cultural Hybridization, Glocalization, and Expatriating Football Players' Cultural Transition in China
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| Title: | Improving Intercultural Communication in Chinese Football Clubs: Reconceptualizing the Meaning of Cultural Hybridization, Glocalization, and Expatriating Football Players' Cultural Transition in China |
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| Language: | English |
| Authors: | Yanying Chen, Nor Eeza Zainal Abidin, Mohd Salleh Aman |
| Source: | Journal of International Students. 2025 15(4):119-152. |
| Availability: | Journal of International Students. 4005 Spurgeon Drive #6, Monroe, LA 71203. Tel: 318-600-5743; Fax: 318-342-3131; e-mail: jis@ojed.org; Web site: https://www.ojed.org/index.php/jis/index |
| Peer Reviewed: | Y |
| Page Count: | 34 |
| Publication Date: | 2025 |
| Document Type: | Journal Articles Reports - Research |
| Descriptors: | Intercultural Communication, Team Sports, Athletes, Males, Foreign Workers, Cultural Differences, Foreign Countries, Acculturation |
| Geographic Terms: | China |
| ISSN: | 2162-3104 2166-3750 |
| Abstract: | The Chinese Football Reform and Development Program aims to increase the international competitiveness of men's national teams through cultural communication with Western countries. However, difficulties in developing such communication have come to light. This study uses semistructured interviews with 20 participants to explore ways to improve intercultural communication and expatriate football players' adaptation in China. The findings suggest that Chinese football clubs should provide instruction on Chinese language and culture, organize sports cultural exchange activities and psychological construction programs, and establish service systems for accompanying family members. This work challenges glocalization theory by highlighting the rejection of cultural homogenization and the uniqueness of local sports culture. |
| Abstractor: | As Provided |
| Entry Date: | 2025 |
| Accession Number: | EJ1470501 |
| Database: | ERIC |
| Abstract: | The Chinese Football Reform and Development Program aims to increase the international competitiveness of men's national teams through cultural communication with Western countries. However, difficulties in developing such communication have come to light. This study uses semistructured interviews with 20 participants to explore ways to improve intercultural communication and expatriate football players' adaptation in China. The findings suggest that Chinese football clubs should provide instruction on Chinese language and culture, organize sports cultural exchange activities and psychological construction programs, and establish service systems for accompanying family members. This work challenges glocalization theory by highlighting the rejection of cultural homogenization and the uniqueness of local sports culture. |
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| ISSN: | 2162-3104 2166-3750 |