Consumer Profile Segmentation in Online Lottery Gambling Utilizing Behavioral Tracking Data from the Portuguese National Lottery.

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Bibliographic Details
Title: Consumer Profile Segmentation in Online Lottery Gambling Utilizing Behavioral Tracking Data from the Portuguese National Lottery.
Authors: Chagas, Bernardo T.1 (AUTHOR) jchagas@iseg.ulisboa.pt, Gomes, J. F. S.1 (AUTHOR), Griffiths, Mark D.2 (AUTHOR)
Source: Journal of Gambling Studies. Sep2022, Vol. 38 Issue 3, p917-939. 23p.
Database: Hospitality & Tourism Complete
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ISSN:10505350
DOI:10.1007/s10899-021-10072-9