The Brand Personality of World Heritage Sites: Text Mining the Perceptions of UNESCO Experts and Visitors.
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| Title: | The Brand Personality of World Heritage Sites: Text Mining the Perceptions of UNESCO Experts and Visitors. |
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| Authors: | Hassan, Mohamed Abdalla Elsayed1 (AUTHOR), Zerva, Konstantina1 (AUTHOR), Aulet, Silvia1 (AUTHOR) |
| Source: | Tourism Culture & Communication. 2025, Vol. 25 Issue 1, p17-37. 21p. |
| Database: | Hospitality & Tourism Complete |
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