Das, A., Kondasani, R. K. R., Deb, R., & Batabyal, D. (2026). Leveraging user-generated content (UGC) in pre-travel behavior: A PLS-SEM and necessary conditions analysis (NCA) approach. Tourism & Hospitality Research, 26(2), 305. https://doi.org/10.1177/14673584241292254
Chicago Style (17th ed.) CitationDas, Anirban, Rama Koteswara Rao Kondasani, Rupam Deb, and Debasish Batabyal. "Leveraging User-generated Content (UGC) in Pre-travel Behavior: A PLS-SEM and Necessary Conditions Analysis (NCA) Approach." Tourism & Hospitality Research 26, no. 2 (2026): 305. https://doi.org/10.1177/14673584241292254.
MLA (9th ed.) CitationDas, Anirban, et al. "Leveraging User-generated Content (UGC) in Pre-travel Behavior: A PLS-SEM and Necessary Conditions Analysis (NCA) Approach." Tourism & Hospitality Research, vol. 26, no. 2, 2026, p. 305, https://doi.org/10.1177/14673584241292254.