Bono's Product (RED) Initiative: corporate social responsibility that solves the problems of 'distant others'.

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Bibliographic Details
Title: Bono's Product (RED) Initiative: corporate social responsibility that solves the problems of 'distant others'.
Authors: Ponte, Stefano1, spo@diis.dk, Richey, LisaAnn2, richey@ruc.dk, Baab, Mike3, mba@humanrights.dk
Source: Third World Quarterly; Mar2009, Vol. 30 Issue 2, p301-317, 17p, 3 Charts
Database: Humanities Source
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ISSN:01436597
DOI:10.1080/01436590802681074