Pandemic-Induced PR Dilemmas Faced by Airlines: A Thematic Analysis of Spirit Airlines' Incident Response from USA.
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| Title: | Pandemic-Induced PR Dilemmas Faced by Airlines: A Thematic Analysis of Spirit Airlines' Incident Response from USA. |
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| Authors: | Jang SB; Department of Hotel Airline Service & Tourism, Jeonnam State University, 152 Juknokwon-ro, Damyang-eup, Damyang-gun 57337, Republic of Korea., Kim M; Department of Marketing and Information Systems, College of Business, Louisiana State University Shreveport, Shreveport, LA 71115, USA. |
| Source: | Behavioral sciences (Basel, Switzerland) [Behav Sci (Basel)] 2025 Feb 14; Vol. 15 (2). Date of Electronic Publication: 2025 Feb 14. |
| Publication Type: | Journal Article |
| Journal Info: | Publisher: MDPI AG Country of Publication: Switzerland NLM ID: 101576826 Publication Model: Electronic Cited Medium: Print ISSN: 2076-328X (Print) Linking ISSN: 2076328X NLM ISO Abbreviation: Behav Sci (Basel) Subsets: PubMed not MEDLINE |
| Database: | MEDLINE Ultimate |
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| ISSN: | 2076-328X |
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| DOI: | 10.3390/bs15020210 |
