Advertising the leading US nicotine pouch brand: a content analysis of ZYN advertisements from 2019 to 2023.

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Bibliographic Details
Title: Advertising the leading US nicotine pouch brand: a content analysis of ZYN advertisements from 2019 to 2023.
Authors: Lyu JC; The University of Oklahoma Health Sciences Center, Oklahoma City, Oklahoma, USA joanne-lyu@ouhsc.edu.; Center for Tobacco Control Research and Education, University of California San Francisco, San Francisco, California, USA., Ozga JE; Behavioral Health and Health Policy Practice, Westat Inc, Rockville, Maryland, USA., Stanton CA; Behavioral Health and Health Policy Practice, Westat Inc, Rockville, Maryland, USA., Hrywna M; Rutgers Institute for Nicotine & Tobacco Studies, New Brunswick, New Jersey, USA.; Department of Health Behavior, Society and Policy, Rutgers School of Public Health, Piscataway, New Jersey, USA., Ganz O; Rutgers Institute for Nicotine & Tobacco Studies, New Brunswick, New Jersey, USA.; Department of Health Behavior, Society and Policy, Rutgers School of Public Health, Piscataway, New Jersey, USA., Cornacchione Ross J; Department of Health Law, Policy and Management, Boston University School of Public Health, Boston, Massachusetts, USA., Sharma A; Psychiatry, Yale School of Medicine, New Haven, Connecticut, USA., Ling PM; Center for Tobacco Control Research and Education, University of California San Francisco, San Francisco, California, USA.
Source: Tobacco control [Tob Control] 2025 May 07. Date of Electronic Publication: 2025 May 07.
Publication Type: Journal Article
Journal Info: Publisher: BMJ Pub. Group Country of Publication: England NLM ID: 9209612 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1468-3318 (Electronic) Linking ISSN: 09644563 NLM ISO Abbreviation: Tob Control Subsets: MEDLINE
Database: MEDLINE Ultimate
Description
ISSN:1468-3318
DOI:10.1136/tc-2024-059145