Next-generation virtual consumer sensory and behaviour science: The evolving role of virtual reality eye-tracking-A graphical perspective.

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Bibliographic Details
Title: Next-generation virtual consumer sensory and behaviour science: The evolving role of virtual reality eye-tracking-A graphical perspective.
Authors: Zulkarnain AHB; Department of Postharvest Science, Trade, Supply Chain and Sensory Science, Institute of Food Science and Technology, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary. Electronic address: zulkarnain.abdul.hannan.bin@phd.uni-mate.hu., Szakál D; Department of Hospitality, Faculty of Commerce, Hospitality and Tourism, Budapest University of Economics and Business, H-1045, Budapest, Alkotmány utca 9-11., Hungary; Institute of Agricultural and Food Economics, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary., Boncsarovszki B; Department of Postharvest Science, Trade, Supply Chain and Sensory Science, Institute of Food Science and Technology, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary., Tao C; Department of Postharvest Science, Trade, Supply Chain and Sensory Science, Institute of Food Science and Technology, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary., Kókai Z; Department of Postharvest Science, Trade, Supply Chain and Sensory Science, Institute of Food Science and Technology, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary., Gere A; Department of Postharvest Science, Trade, Supply Chain and Sensory Science, Institute of Food Science and Technology, Hungarian University of Agriculture and Life Sciences, H-1118, Budapest, Villányi út. 29-31, Hungary.
Source: Acta psychologica [Acta Psychol (Amst)] 2026 May; Vol. 265, pp. 106740. Date of Electronic Publication: 2026 Mar 26.
Publication Type: Journal Article; Review
Journal Info: Publisher: North Holland Publishing Country of Publication: Netherlands NLM ID: 0370366 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1873-6297 (Electronic) Linking ISSN: 00016918 NLM ISO Abbreviation: Acta Psychol (Amst) Subsets: MEDLINE
Database: MEDLINE Ultimate
Description
ISSN:1873-6297
DOI:10.1016/j.actpsy.2026.106740