H-Town Takeover: Social Media Agenda Setting and Branding Efforts at the University of Houston.

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Bibliographic Details
Title:	H-Town Takeover: Social Media Agenda Setting and Branding Efforts at the University of Houston.
Authors:	Hull, Kevin¹, Lee, Jason², Zapalac, Ryan³, Stilwell, Matt¹
Source:	Journal of Issues in Intercollegiate Athletics. Nov2017, p162-181.
Database:	SPORTDiscus with Full Text

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