Bibliographic Details
| Title: |
Cultivating brand visibility and loyalty in Jordanian startup hotels: The role of e-marketing strategies and market competition intensity. |
| Authors: |
Helalat, Abdullah1 Abdullah.helalat@ahu.edu.jo, Alkhazali, Zeyad2 z.alkhazali@ammanu.edu.jo, Al-Ramadan, Ammar Mohammad3 o.taha@yu.edu.jo, Alhelalat, Jebril1 aladaileh.mohd@usal.es, Al-Mu'ani, Lu'ay4 a.ramadan@ammanu.edu.jo |
| Source: |
Humanities & Social Sciences Letters. 2026, Vol. 14 Issue 1, p59-80. 22p. |
| Database: |
Sociology Source Ultimate |