Bibliographic Details
| Main Author: |
Nickels, William G.
(autor) |
| Other Authors: |
McHugh, James M.
(autor),
McHugh, Susan M.
(autor) |
| Format: |
Book
|
| Language: |
English |
| Published: |
New York :
McGraw-Hill Irwin,
©2010.
|
| Edition: |
Ninth edition |
| Series: |
The McGraw-Hill companies
|
| Subjects: |
|
| Notas Contenido: |
- Business trends: cultivating a business in diverse, global environments
- Business ownership: starting a small business
- Business management: empowering employees to satisfy customers
- Management of human resources: motivating employees to produce quality goods and services
- Marketing: developing and implementing customer-oriented marketing plans
- Managing financial resources
|