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|a Whiteley, Richard C.
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|a La empresa consagrada al cliente /
|c Richard C. Whiteley ; traductor Anibal Leal.
|
| 246 |
3 |
4 |
|b como ser mejor que la competencia
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|a Buenos Aires :
|b Javier Vergara Editor,
|c c1992.
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|a 331 páginas ;
|c 22 cm.
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|a Business class
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|a Crear una visión orientada hacia la conservación del cliente -- Sature a su empresa con la voz del cliente -- Aprenda de los triunfadores -- Libere a los defensores de sus clientes -- Elimine las barreras que impiden conquistar al cliente -- Medir, medir, medir -- Hechos, no palabras -- Característica de una empresa consagrada al clente -- Los instrumentos necesarios para crear una visión -- Los instrumentos para derribar las barreras que se oponen a un desempeño excelente
|
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|a Relaciones con los clientes
|2 Armarc
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7 |
|a Servicio al cliente
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|a Administración de empresas
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|a Leal, Aníbal,
|e traductor
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