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The effectiveness of health warning labels and environmental warning labels in different contexts of advertisements and public service announcements.

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Title: The effectiveness of health warning labels and environmental warning labels in different contexts of advertisements and public service announcements.
Authors: Jeong, Yongick1 (AUTHOR), Diep, Pham Phuong Uyen1 (AUTHOR), Tran, Huu Dat1 (AUTHOR) htran82@lsu.edu
Source: Journal of Marketing Communications. Mar2026, Vol. 32 Issue 2, p145-169. 25p.
Database: Business Source Ultimate
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An: 191578179
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PubType: Academic Journal
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  Data: The effectiveness of health warning labels and environmental warning labels in different contexts of advertisements and public service announcements.
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  Data: <searchLink fieldCode="AR" term="%22Jeong%2C+Yongick%22">Jeong, Yongick</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Diep%2C+Pham+Phuong+Uyen%22">Diep, Pham Phuong Uyen</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Tran%2C+Huu+Dat%22">Tran, Huu Dat</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> htran82@lsu.edu</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Communications%22">Journal of Marketing Communications</searchLink>. Mar2026, Vol. 32 Issue 2, p145-169. 25p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=191578179
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1080/13527266.2024.2323958
    Languages:
      – Code: eng
        Text: English
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      Pagination:
        PageCount: 25
        StartPage: 145
    Titles:
      – TitleFull: The effectiveness of health warning labels and environmental warning labels in different contexts of advertisements and public service announcements.
        Type: main
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            NameFull: Jeong, Yongick
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            NameFull: Diep, Pham Phuong Uyen
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            NameFull: Tran, Huu Dat
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          Dates:
            – D: 01
              M: 03
              Text: Mar2026
              Type: published
              Y: 2026
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              Value: 32
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              Value: 2
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            – TitleFull: Journal of Marketing Communications
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